It’s that time of year again: the season of self-reflection and, let’s be honest, self-doubt. We set over-ambitious goals and resolutions that quickly fizzle out, only to resurface next year, leaving us mentally kicking ourselves for repeating the same old cycle.
Why not ditch the “new year, new me” mantra in 2025? You already have the tools and skills you need to thrive as a freelancer. You just need to be bold enough to demand more and work less in certain areas of your business. Here we show you a few ways you can do exactly that.
As a contractor or solo self-employed business owner, you are amazing at what you do, but you’re juggling everything. Every new year, you probably need to consider shifting gears or better yet invest in an “automatic vehicle” for your business, one that allows you to seamlessly drive your business from point A to point B.
It’s about working on your business, not just in it. This means delegating or passing on tasks to others.
Yes, you have probably heard this before from a friend or partner. But have you even attempted it? And we’re not just talking about hiring an accountant. But rather delegating for business growth with less sweat and tears on your part.
Here’s a plan to consider:
- Identify what to ditch: Look at your to-do list. What’s taking up your time but isn’t crucial to your core business and skill set? Those are your delegation targets. Think admin, basic design, research, even social media and automated marketing. This can also be used in your personal life. Delegate those tasks that are time-consuming. Could one of the kids be making some serious cash taking over the laundry?
- Find your A-team: Who are you going to bring on board? Maybe a virtual assistant, another freelancer, or a specialist. Choose people who are skilled, reliable, and, ideally share your values and business ethic.
- Brief like a boss: When you hand over a task, be crystal clear about what needs doing, when it’s due, and what a good job looks like. Don’t leave them guessing.
- Check-in without being annoying: Make sure they’ve got the info and resources they need. Check-in, offer feedback, and be there if they need a hand.
- Celebrate the wins: When anyone you hire or network with delivers, always tell them how much you appreciate them. It builds the working relationship.
Delegating frees you up to focus on the big picture: landing clients, strategising, and growing your business. It’s about building a team, even if it’s a team of one or two, to help you reach those ambitious goals. So, ditch the “I can do it all” mindset and embrace the power of delegation. You’ll be amazed at what you can achieve.
Now here are a few more things you can ask for:
1. Ditch the “hustle harder” mentality and ask for SUPPORT:
Stop glorifying the grind. Freelancing can be isolating, but it doesn’t have to be. You already have a network, even if you don’t realise it. Reach out to fellow freelancers, join online communities like those on The Freelance Informer’s LinkedIn page, or connect with mentors. Ask for advice, support, or simply a sounding board for your ideas. Collaboration breeds success.
2. Forget “finding the perfect work-life balance” and ask for FLEXIBILITY:
The beauty of freelancing is the freedom it provides. Instead of striving for an elusive “balance,” ask for the flexibility you need. Need to work outside the hours of 9 to 5? Need to fit in exercise mid-day? Own your schedule and communicate your hours of availability clearly to clients. They do not need to know all the nitty gritty, they just need to know you will produce and communicate with them in a timely fashion. Does this mean prioritising an important meeting with them for your yoga class? Probably not, but again that’s your call.
3. Skip “finally organising your finances” and ask for FAIR COMPENSATION:
Chasing late payments and undervaluing your skills? This year, demand what you’re worth. Research industry rates, track your time meticulously, and confidently negotiate your fees or the work or services you can provide. Don’t be afraid to ask for upfront payments or clear payment schedules. You are a business owner, always act like one. Don’t think you are doing it for yourself, but your company’s survival.
4. Toss “learning that new skill” and ask for OPPORTUNITIES:
You’re already a skilled professional. Instead of piling on more “must-learn” skills, focus on leveraging your existing expertise. Pitch yourself for projects that excite you, even if they stretch your comfort zone slightly. Ask clients for opportunities to showcase your talents in new ways.
5. Ignore “networking more” and ask for REFERRALS:
The best clients often come from word of mouth. You’ve already built relationships with past and current clients. Don’t be shy – ask for referrals and testimonials. A strong referral can open doors to exciting new projects and collaborations.
This year, ditch the pressure of reinventing yourself. Focus on harnessing your existing strengths, communicating your needs effectively, and boldly asking for what you deserve.
Don’t fall behind the competition.
Be informed. Freelancer Informed.
Sign up for our newsletter today!
